April 2015


We can make the claims we make about the Rootstrap process because we have the success stories to back it up. Our goal is to give your mobile app the very best chance in the marketplace, and we do that through an intensive two-week vetting and development process. We like to judge ourselves on the apps that have passed through Rootstrap and it’s easy to hold up Beautiq as a prime example.

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app startups

Although we hate to start out on a sour note, it’s probably best to get the bad news out of the way. Most startups fail and that includes companies looking to develop apps. There are some figures that claim as many as 90% of startups will ultimately fail, and it doesn’t take a statistician to tell you that’s a whole lot. So why do so many app startups fail and more importantly, what can you do differently?

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